ホテル オーロラ(Hotel Aurora)

The Hotel Aurora is right in the middle of the action in Merano, only steps away from the famous Kurhaus and the thermal bath, you can even buy a ticket to the bath directly in the hotel. The rooms are really stylishly decorated and many look towards the river but for a real riverview, one should request a higher level room as beautiful trees block the view in the summertime. The reception staff wqs really delightful and very helpful, even walking guests to their rooms and explaining all the amenities. Given it’s prime location, the Hotel Aurora isn’t one of the cheaper options in this very popular spa town but would definitely choose it again on a return visit.

Great location, but make sure when booking that you make a reservation for a room with a balcony. Otherwise, you’ll be looking out to a narrow side alley - definitely not very appealing.

The bar had a band on, so I stopped for a drink on the way back to my hotel. Yes, it was busy, but the barman ignored polite gestures to order a drink. Moved to another spot and got quick service from a friendly waiter. Not sure if he was stressed out, but the original barman didn't represent the establishment well

This hotel is in a fantastic location and the flowers everywhere are beautiful. We had a lovely terrace outside our room covered in plants. The food at the restaurant and the service are both excellent. Two issues: the building is super old and it shows (dirt in the corners of, well, everything) and the outside of the place could use a refresh. Our main issue was our room - it was really big and was not originally built with a washroom in it - so they had added this super modern, glass space which would be ok but it had *****es of privacy frosting on the glass like the kind I have on our boardroom at work - you can still see basically everything. Fine if you know your travel companion really well, but still a bit awkward.

Sorry we only booked and stayed one night. If arriving by car, check Google maps for the lane behind the hotel where you drop off your luggage and enter the hotel. Reception then provides a map for parking across the river. From check in to check out, service was exemplary. Given the hotel’s location, we were sure how check in would be with a car however staff at reception made it was easy. Check out was just as easy retrieving the car, and then loading it at the back door. The room we booked was a classic double with balcony. It was spacious, the bed was comfortable, the A/C worked well and the wi fi signal was strong. We slept well, hotel is quiet and the room was quiet. The hotel has an elevator and the location is ideal. Breakfast was a very nice buffet with plenty of variety. Fresh fruit cocktail, fresh pineapple, melon and 'freshly' squeezed orange juice!! Pastries were delicious - chocolate croissant - fantastic. Scrambled eggs, hard boiled eggs, meats, cheeses, cereal, etc. All fantastic. What a well managed hotel, and a great team of employees! Nice job Aurora Hotel.

Central location, paid parking off-site (a few minutes walk), walking street right outside the hotel, simple breakfast, clean room, staff does not speak English very well (common in the country)

We went to Merano to visit because my grandmother had a home there, and we would visit as children. The town is lovely! Wonderful hiking, great food and nice people. Unfortunately that is not the experience we had at the Hotel Aurora. We had locked in the price for the hotel, because we booked months in advance. Unfortunately we were not able to stay as long as we liked, and cancelled 2 of the nights. We were promised that if the rooms were re-rented we would not be charged. The rooms were re-rented at a much higher rate, but they still charged us! We spoke with the woman from the reception ( Lisa Aukenthaler) who was INCREDIBLY rude and dismissive. She agreed IN WRITING that they wrongly charged us for 2 nights and in addition charged us a much higher rate than was originally booked! To add insult to injury, she muttered an antisemitic comment under her breath, in German, but we are fluent in German and understood her remark. After months of fighting we finally got our money back, but what a huge headache! Buyer beware!

My wife and I stayed here while checking out the Merano Christmas Market (very good by the way). The hotel could not have been better. It had a lovely riverside setting and was within walking distance to everything. The Christmas Market was right outside the door, the spa right across the river, a taxi stand right around the corner, and restaurants and old town sights a few steps away. The hotel offered discounts at the spa and provided a nice tote filled with spa necessities. The hotel breakfast was very good and included in our rate. The rooms were well appointed and clean and the front desk friendly. I really do not know what else one could want. We would go back without hesitation.

Friendly reception, great location, large balcony, older rooms needing some refurbishment